AMMAN (JT) - Her Majesty Queen Rania on Tuesday attended the launch of LEGO’s gift donation initiative “Building Blocks of Our Children’s Future”.

The gift donation campaign is the largest LEGO charity initiative undertaken in the region with over 12 tonnes of LEGO products distributed to organisations supporting underprivileged children in schools, orphanages, hospitals, nurseries, centres for disabled children and UNRWA institutions across the Kingdom.

The initiative is organised by the Danish embassy in Amman in collaboration with LEGO Group’s Charity Division and the National Children’s Museum.

During the inaugural session yesterday, Danish Ambassador in Amman Thomas Lund-Sorensen expressed hope that the LEGO donation would benefit many children in Jordan.

“Access to good creative toys and educational tools is important for the positive development of a child,” he noted.

Ever since its establishment in 1932, the LEGO Group has stimulated children’s creativity, curiosity and imagination through the promotion of play-based learning.

It is in this spirit that LEGO tutors held a number of workshops at the Children’s Museum to demonstrate how LEGO products can be used as nonconventional educational tools.

The workshops, which trained participants on how to use LEGO bricks constructively, included representatives from different institutions who will benefit from the donation as well as teachers from Madrasati schools.

Under the Madrasati (my school) initiative, hundreds of dilapidated schools across the Kingdom are being renovated.

During yesterday’s ceremony, the Madrasati team announced that 129 Madrasati schools will receive 258 out of the 1,000 LEGO charity boxes distributed.

The LEGO Group and the Danish embassy are currently working with Madrasati, UNRWA, the Zaha Children’s Cultural Centre and the ministries of social development, education and health to distribute the packages.