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Orange Jordan launches ‘The Gift’ campaign

Nov 19,2019 - Last updated at Nov 19,2019

Orange Jordan launched The Gift, a new awareness campaign, simultaneously with the group’s launch. The campaign was announced during a press conference, held by the CEO of Orange Jordan, Thierry Marigny, and a number of executives on Thursday.

With the slogan "We all have great power, we all have great responsibility", The Gift aims to highlight the safe, secure and responsible use of the internet on all devices to protect users of all ages and interests.

Marigny said modern technologies provide immense opportunities for users, but at the same time, many responsibilities for better use, noting that the company offers a wide range of concrete products and services to provide customers with information or tools designed to help them use technology safely and responsibly.

The “Gift” campaign focuses on protecting users from cyberbullying, considering the impacts of online activities on other users and the society, utilising technologies to strengthen social connections and effective communication, preventing screen addiction, as well as promoting public road safety.

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